A quick something special for my friends in Los Angeles and Seattle- I’m assuming you all have smart phones because this is NOW, and even babies have smart phones, and how do you avoid making eye contact with people in line for coffee if you aren’t Instragramming your shoes?
Anyway, I had the pleasure of going to the launch party for a new gifting app (#thisisthefuture) last week, and decided to share it with you because it’s cool, and also because they gave me free sliders and wine so I’m STILL in a good mood.
Gratafy is an app that lets you send restaurant food/alcohol gifts to your friends VIA THE INTERWEB. Here’s how it works:
Say it’s your friend’s birthday and they are celebrating with a big dinner at a restaurant in Santa Monica. However, you live in West Hollywood and refuse to try to go west of the 405 after work because NO WAY THAT’S FAR. So you send a text to your friend like “sorry, bro. would love to make it but ugh work and things and my boss is mean and meetings!” and your friend knows you are lying because then you tweet about watching Chopped on your couch, but they let you off the hook anyway because they are a better friend than you.
Then you start feeling guilty because you remember that last year for your birthday, your friend brought you champagne and agreed to karaoke with you even though you are a bossy, mic hogging terror at karaoke. But now it’s 9:15 and your shoes and pants are off so it’s not like you’re going to get in your car and try to make it to dinner by dessert-time. What do you do!?
Answer: stop making vine videos of your roommate watching TV, and open up your handy dandy Gratafy app. Then choose the restaurant and select your friend from your phone/facebook contacts and send them a little slice (or glass) of happy. Buy your friend a round of drinks at the bar they are at, or if you are sending this to me, make it an appetizer AND a round of drinks. Then your friend just has to show their phone to the server and collect on their gift. (Did that explanation make sense? Probably not, but just read the website. It’ll help.)
Helpful tip: you can also send gifts to yourself and sit at the bar pretending you are really popular and everyone loves buying you drinks.